With great success the film Kepler made its debut at the Athens International Film Festival, on Friday, September 19. The short movie Kepler is the first fruit of Polyeco’s  Contemporary Art Initiative which aims at raising environmental awareness, creating environmental  consciousness and culture.

Polyeco’s Contemporary Art Initiative was launched on 2013 and is the spearhead of the Company’s Corporate Social Responsibility. With the initiative, Polyeco provides recognized or emerging artists with the means and the resources to visit the countries that Polyeco operates and inspired by hazardous waste treatment process to create an artwork which will encourage the dialogue regarding the environmental crisis and the compelling need for collective action.

Concerning the means of expression, video art and installations are considered preferable because they promote the idea of recycling and reusing since they are created with materials reclaimed from Polyeco.

As mentioned above, the ultimate goal of the initiative was the creation of a unique Contemporary Art Collection which will travel all over the world, even the establishment of museums in developing countries for the display of the artworks, something that is going to support the local communities.

KEPLER:  a few words about the movie

Kepler was produced in Tbilisi, Georgia by video artist and film maker George Drivas. Kepler 186f is a distant new found planet that raises expectations for a completely different future, since, according to scientists, he has similar soil, atmosphere and size to the earth, something that makes him potentially habitable.

With the eyes of the artist this is a planet that people could move to when the circumstances in Earth would be unbearable. Kepler is a political thriller of science fiction involving politicians, businessmen, toxic waste and waste management experts. It may be happening here and now or tomorrow in a distant place.